How long does it take, start to finish?

About 12 weeks when your feedback comes back within two or three days. AdSpark — creative development and the media plan, built side by side — takes about six; by the end your scripts are locked and your lookbook approved. Then pre-production, the shoot and post. The biggest lever on speed is your side of the table: how fast feedback comes back. Rush jobs are possible, rare, and cost a lot more.