Foxit

Stop Babysitting

A document platform should not need a night feed. In the spot, a couple parents theirs like a newborn: the monitor, the whispered check-ins, the exhausted handoff at 3 a.m. Foxit is the platform that sleeps through the night. Foxit's marketing team said the process "wasn't just the start of an idea and then all of a sudden a finished product," and that they knew exactly what they were getting into at every stage.

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