Med Squirrels

The Wise Purple Squirrel

A wise purple squirrel judges your unicorn hires.

Watch the full campaign · 1:15

In recruiting, a "purple squirrel" is the candidate who doesn't exist: every skill, every credential, available now, for less. Healthcare staffing chases them full time. The spot puts a wise purple squirrel on a throne to judge the unicorn hires being paraded past, and it is not impressed. Med Squirrels finds the real ones. A category in-joke, told to the only people who get it, which is the point.

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